What is Advertising Certification?
Advertising Certification is a formal procedure by which the UK Federal Regulator for Complementary Therapies – The General Regulatory Council for Complementary Therapies (GRCCT) assesses and verifies advertising in the sector of Complementary and Alternative Medicine.
Advertising which is seen to meet stringent industry and legal requirements of the profession and applicable UK law is issued with a GRCCT Unique Certification Mark. Certification is valid for a period of one year and is subject to random audit.
How is a website or online advertising assessed?
Each submission is considered by a panel composed of:
- Legal expertise
- Profession expertise (for each discipline appearing)
- Regulatory expertise
- Academic expertise (Research)
- Lay representation
Details of how the decision-making process is structured are available here: The Certification Process
Who can apply for Advertising Certification?
Advertising Certification is appropriate for use by any UK-based website or online advertising which promotes services in the sector of Complementary and Alternative Medicine.
Checking the validity of a Certification
The online Certification Validation facility provides a real-time checking facility for the all Unique Certification Marks currently valid in the UK.
Click here to Apply for Advertising Certification